We recognize that a web site’s visibility is every bit as important as its quality. After all, clients strive to have an engaging and dynamic web presence in order to draw in new business and expand existing business. The art of accomplishing this via improving a web site’s ranking on search engines such as Google, Yahoo and Bing is as popular as it is challenging. As such, the field of businesses offering this service is a crowded one.

SmartSpark strives to be unique in search engine optimization by focusing on web structure code as much as we do web content. We use our extensive background in web site design to make sure the underlying HTML within a web site is as optimized as its page text. We provide this core level of search engine optimization service with every web project we manage.

We also know that remaining idle after we’ve launched a web site is not the way to climb the search engine rankings. We consistently analyze web site content and performance over time, always looking for areas to improve upon success. We also actively market and promote clients’ websites through various appropriate web networking avenues and online social media, in order to maintain that high level of visibility.

We offer a number of affordable Search Engine Optimization packages for any number of types and sizes of web sites. We also can customize a SEO package to meet specific budget and web site requirements. Each of our packages are tailored to a specific type of application based on the type and structure of the site. Simply put, an existing site requires a different group of SEO tasks than does a redesign, or what is needed for a completely new site. Also, small informational sites have different requirements than do large corporate site or e-commerce sites.

Learn more about the benefits of SEO at our Why SEO page, and our services at our SEO Packages page or contact us for more information.

toolbox
On-Page SEO
On-page SEO is the practice of optimizing individual web pages in order to rank higher and earn more relevant traffic in search engines. On-page refers to both the content and HTML source code of a page that can be optimized
Optimize Images
Off page SEO refers to techniques your can be used to improve the position of a web site in the search engine results page (SERPs). In general, off Page SEO has to do with promotion methods – beyond website design –for the purpose of ranking a website higher in the search results.
Optimize Images
Image optimization is about reducing the file size of your images without sacrificing quality so that page load times remain low. It’s also about image SEO. Proper identification of product images and decorative images to promote recognition by search engines to improve ranking.
Keyword Research
Keyword research is the process of discovering words and phrases that people use in search engines with the ultimate goal of optimizing content around those terms. The power of keyword research lies in understanding your target market and how they are searching for your content.
Social Media and SEO
Social media relies on good content and a visible, solid brand presence. Together social media and SEO will complement and enhance efforts in both areas. Social media content, for instance, can amplify an SEO campaign with content that is optimized for keywords and by generating more backlinks.
SEO Analysis
SEO analysis is a tool to study the strengths and weaknesses of a website’s SEO and how they might improve a given website's ranking on search engines like Google, Bing and Yahoo. This involves the use of a number of tools to assess a website, keyword rankings, traffic, and other aspects of an SEO strategy.
SEO Audits
A properly conducted SEO audit will provide an overview of the searchability of the website, individual pages and a summary of overall traffic. Its purpose is to provide a comprehensive approach to auditing your website from an SEO perspective.
Google Analytics
Google Analytics is a Web analytics service that that tracks and reports website traffic and provides statistics and basic analytical tools for search engine optimization (SEO) and marketing purposes.

Web Site Visibility from Nowhere to Everywhere

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